3.1 PHILLIP LIM
E-commerce product copy and voice.
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JW HULME CO.
Brand voice evolution. Copywriting. SEO-friendly copy deck development.
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URBAN COMPASS
Content consulting, neighborhood-specific lifestyle research, and guide writing.
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DAILYCANDY
Wrote and QA'd partner content, trendscouting smartphone app UX copy, and seasonal promotional campaign copy across editorial, ad, marketing teams. Wrote all consumer-facing retail and product copy for DailyCandy Collaborations SS2013 campaign.
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HOW ABOUT WE
Datebook research and copywriting.
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LOFT
Brand creative and copywriting.
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